Built From The Underground Up
Though we've grown to include many more offerings than simply "extreme sports" events, Baby Bean has been involved in action sports since before it was even known as action sports. Way before the X Games and its athletes became household names.
Riding BMX Freesteyle since the mid-1980s, our founder traveled the amateur competition circuit and eventually turned professional. During the early 1990s he was involved in growing the first public skatepark in New York City and pioneered the first NYC-based BMX-only mail order and bike shop.
At its inception in 2006, Baby Bean was one of the first New York City-based action sports-specific agencies of its kind. Today, our in~house experiential and apparel brands include KING OF NEW YORK®, SNOW TOUR®, and KALOSPECTRA®.
Connecting brands and consumers through action sports, music and related experiential events, Baby Bean collaborates with talented, dedicated and passionate athletes, artists, musicians and others throughout the action sports industry.